Kihikihi is an experimental sound and electronics installation by Anne Niemetz, with contributions from Newton Chan and Sam Carswell. I was responsible for developing the full visual identity across print, digital, and web formats.
Taking its name from the Māori word for cicada, Kihikihi plays with themes of emergence, rhythm, and resonance. The brand design drew from these metaphors, using repetition, waveform-inspired patterns, and modular typography to evoke a sense of vibrational layering—mirroring the installation’s sonic qualities.
I developed a visual system that extended across risograph-printed ephemera, a flexible logo set, and a responsive website that housed exhibition documentation, artist bios, and contextual writing. Each element was designed to feel tactile, cyclical, and alive—echoing the kinetic energy of the installation.
This project was about creating a design language that could hold an experimental, collaborative spirit while remaining grounded in cultural nuance and place.
The exhibition identity system was built around the idea of modular rhythm—how distinct visual units could combine, repeat, and adapt across spatial and digital applications. I designed a typographic poster series, gallery signage, a printed catalogue, and a website that all worked within this system while allowing space for individual project narratives to stand out.
